CASH ONLY HOTEL
CASH ONLY HOTEL
CASH ONLY HOTEL
CASH ONLY HOTEL
CASH ONLY HOTEL
CATEGORY
-
CGI
Scanned materials
Environment
Animation
CATEGORY
-
CGI
Scanned materials
Environment
Animation
CATEGORY
-
CGI
Scanned materials
Environment
Animation
CATEGORY
-
CGI
Scanned materials
Environment
Animation
CATEGORY
-
CGI
Scanned materials
Environment
Animation
PROJECT
-
Cash only hotel is set of fully CG formats (interactive, movie, still) of Komercni bank advertising campaign. Trend of paying almost every single spending with credit or debet cards (and especially in foreign countries) is reflected into the opposite situation - wild, dangerous, stormy wasteland right before the nighfall. There is an only glimmer of hope to stay safe over the night - a small hotel in the middle of nowhere forcing you to pay in cash. New bank account for (mainly traveling) students offer you an extra withdraw of money all around the world for free.
PROJECT
-
Cash only hotel is set of fully CG formats (interactive, movie, still) of Komercni bank advertising campaign. Trend of paying almost every single spending with credit or debet cards (and especially in foreign countries) is reflected into the opposite situation - wild, dangerous, stormy wasteland right before the nighfall. There is an only glimmer of hope to stay safe over the night - a small hotel in the middle of nowhere forcing you to pay in cash. New bank account for (mainly traveling) students offer you an extra withdraw of money all around the world for free.
PROJECT
-
Cash only hotel is set of fully CG formats (interactive, movie, still) of Komercni bank advertising campaign. Trend of paying almost every single spending with credit or debet cards (and especially in foreign countries) is reflected into the opposite situation - wild, dangerous, stormy wasteland right before the nighfall. There is an only glimmer of hope to stay safe over the night - a small hotel in the middle of nowhere forcing you to pay in cash. New bank account for (mainly traveling) students offer you an extra withdraw of money all around the world for free.
PROJECT
-
Cash only hotel is set of fully CG formats (interactive, movie, still) of Komercni bank advertising campaign. Trend of paying almost every single spending with credit or debet cards (and especially in foreign countries) is reflected into the opposite situation - wild, dangerous, stormy wasteland right before the nighfall. There is an only glimmer of hope to stay safe over the night - a small hotel in the middle of nowhere forcing you to pay in cash. New bank account for (mainly traveling) students offer you an extra withdraw of money all around the world for free.
PROJECT
-
Cash only hotel is set of fully CG formats (interactive, movie, still) of Komercni bank advertising campaign. Trend of paying almost every single spending with credit or debet cards (and especially in foreign countries) is reflected into the opposite situation - wild, dangerous, stormy wasteland right before the nighfall. There is an only glimmer of hope to stay safe over the night - a small hotel in the middle of nowhere forcing you to pay in cash. New bank account for (mainly traveling) students offer you an extra withdraw of money all around the world for free.
PRINT VISUALS
PRINT VISUALS
PRINT VISUALS
Portrait and landscape formats for multiple outdoor usage.
Portrait and landscape formats for multiple outdoor usage.
Portrait and landscape formats for multiple outdoor usage.
Portrait and landscape formats for multiple outdoor usage.
DETAILS
DETAILS
DETAILS
DETAILS
DETAILS
RENDERS AND PROJECTIONS
RENDERS AND PROJECTIONS
RENDERS AND PROJECTIONS
RENDERS AND PROJECTIONS
RENDERS AND PROJECTIONS
Gathering photo references from mainly U.S. deserts and hotels/motels around the routte 66 led into the neat composition and together with a creative and vibrat lighting results in delightful sunset scenery. The scene was made from scratch.
Gathering photo references from mainly U.S. deserts and hotels/motels around the routte 66 led into the neat composition and together with a creative and vibrat lighting results in delightful sunset scenery. The scene was made from scratch.
Gathering photo references from mainly U.S. deserts and hotels/motels around the routte 66 led into the neat composition and together with a creative and vibrat lighting results in delightful sunset scenery. The scene was made from scratch.
Gathering photo references from mainly U.S. deserts and hotels/motels around the routte 66 led into the neat composition and together with a creative and vibrat lighting results in delightful sunset scenery. The scene was made from scratch.
Gathering photo references from mainly U.S. deserts and hotels/motels around the routte 66 led into the neat composition and together with a creative and vibrat lighting results in delightful sunset scenery. The scene was made from scratch.
DIGITAL TERRAIN CREATION
DIGITAL TERRAIN CREATION
DIGITAL TERRAIN CREATION
DIGITAL TERRAIN CREATION
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
Portrait and landscape formats for multiple outdoor usage.
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
360 PANORAMA / VR
360 PANORAMA / VR
360 PANORAMA / VR
360 PANORAMA / VR
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
Portrait and landscape formats for multiple outdoor usage.
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
The whole environment came from full CG models, scans, custom elements and several camera projections for background matte painting.
CREDITS
CREDITS
CREDITS
CREDITS
CREDITS
CLIENT
-
Agency: Ogilvy
Client: Komercni banka
Year: 2018
CLIENT
-
Agency: Ogilvy
Client: Komercni banka
Year: 2018
CLIENT
-
Agency: Ogilvy
Client: Komercni banka
Year: 2018
CLIENT
-
Agency: Ogilvy
Client: Komercni banka
Year: 2018
CLIENT
-
Agency: Ogilvy
Client: Komercni banka
Year: 2018
TEAM
-
CGI/VFX artist - Jan Reeh
Creative director - Marek Linhart
Art director - Richard Axell
Copywriter - Michal Cabejsek
TEAM
-
CGI/VFX artist - Jan Reeh
Creative director - Marek Linhart
Art director - Richard Axell
Copywriter - Michal Cabejsek
TEAM
-
CGI/VFX artist - Jan Reeh
Creative director - Marek Linhart
Art director - Richard Axell
Copywriter - Michal Cabejsek
TEAM
-
CGI/VFX artist - Jan Reeh
Creative director - Marek Linhart
Art director - Richard Axell
Copywriter - Michal Cabejsek
TEAM
-
CGI/VFX artist - Jan Reeh
Creative director - Marek Linhart
Art director - Richard Axell
Copywriter - Michal Cabejsek
Account director - Iva Menclova
Account manager - Vojta Muska
Marketing spec. - Jitka Jelinkova
Account director - Iva Menclova
Account manager - Vojta Muska
Marketing spec. - Jitka Jelinkova
Account director - Iva Menclova
Account manager - Vojta Muska
Marketing spec. - Jitka Jelinkova
Account director - Iva Menclova
Account manager - Vojta Muska
Marketing spec. - Jitka Jelinkova
Account director - Iva Menclova
Account manager - Vojta Muska
Marketing spec. - Jitka Jelinkova
Like what you see?
Like what you see?
Like what you see?
Like what you see?
Like what
you see?
contact me and let's work together
contact me and let's work together
contact me and let's work together
contact me and let's work together
contact me and
let's work together
janreeh@gmail.com
+420 602 293 042
janreeh@gmail.com
+420 602 293 042
janreeh@gmail.com
+420 602 293 042
janreeh@gmail.com
+420 602 293 042
janreeh@gmail.com
+420 602 293 042
